Growth by design.
digital infrastructure for growing businesses
web design, local SEO & customer analytics
Ormond Beach · Daytona Beach, FL
Growth by design.
web design, local SEO & customer analytics
Ormond Beach · Daytona Beach, FL
We identify where the business is leaking visibility, trust, or conversion — before building anything.
We build the systems customers interact with online — website, funnels, tracking, positioning.
We track behavior, improve conversion rates, and refine positioning based on real data.
Once the foundation works, growth becomes predictable. We build toward that from day one.
Your digital front door is losing you customers.
Competitors rank. You don't.
You can't improve what you can't measure.
Attention without a capture system is wasted.
Fragmented presence signals amateur.
You earned the customer. You're not keeping them.
Solutions
What to expect
New or refreshed web design. You provide photos and preferred copy direction. We build & launch. Final delivery is a live website with monthly edits.
Local restaurants, salons, trades, single-location practices.
What to expect
Content production across multiple channels. We publish bi-weekly content for business promotion and customer acquisition. Channel distribution is dependent upon target audience.
Multi-location groups, boutique hotels, established firms.
What to expect
Full discovery process — stakeholder interviews, competitive audit, positioning work. Dedicated project channel. Multiple milestone reviews. Deliverable is a complete digital system, not just a website.
Businesses where the website is the primary sales asset.
Most growing businesses run at full speed.
The gap isn't effort — it's digital infrastructure.
Visibility gets you found.
Execution turns attention into revenue.
Intelligence tells you what's working.
Track what matters.
Not impressions. Not clicks. REVENUE.
the hickey avenue paver
Analyst by trade · Builder by necessity · Creative by design
scared money doesn't make money,
neither does a website from 2021.
My background spans analytics, operations, startups, media, and digital products. Across every industry, the same pattern is recognized: good businesses are held back by outdated digital infrastructure. Hickey Avenue exists to bridge that gap.
We don't build & bounce. We help your business grow into its new digital modernization. Websites, analytics, positioning, etc. We pave the avenue. You drive the business. Occupy all streets!
Who We Work With
You've been in business long enough to have a reputation. Your website doesn't reflect it. Customers are finding competitors online who aren't half as good.
Restaurants · Boutique hotels · Law firms · Retail groups · Regional contractors
Revenue is up. But decisions are made by gut — no analytics, no tracking, no clarity on which channels actually work. That's the gap.
Multi-location operators · Med spas · Home services · Franchise systems
You're the marketing team, the ops department, and the closer. You know what needs fixing. You need someone to fix it — not manage another agency relationship.
HVAC · Salons · Solopreneurs · Specialty trades · Founder-led services
Free Audit
A focused review of your website, SEO, analytics, lead capture, and conversion systems — delivered as a written assessment.
let's get started..
No fluff. No overhead. No pressure.
Detailed feedback within 48 hrs via e-mail reply.
